Terms of service

Last Updated: September 28, 2026

Welcome to Pura Vida Wellness Company, an online store operated by Gimel Inc. These Terms of Service ("Terms") govern your access to and use of our website, products, services, and related features.

By accessing or using our website, you agree to be bound by these Terms, together with our Privacy Policy, Shipping Policy, and Returns & Refund Policy. If you do not agree with these Terms, please do not use our website or place an order.

1. Eligibility and Use of Our Website

You must be legally capable of entering into a binding agreement to use our website and purchase products.

You agree to use our website only for lawful purposes and in accordance with these Terms.

You are responsible for ensuring that any information you provide to us is accurate, complete, and current.

We reserve the right to refuse service, restrict access, or cancel transactions where we reasonably believe that our website is being misused, fraudulent activity is involved, or these Terms have been violated.

2. Products and Product Information

We make reasonable efforts to ensure that product descriptions, images, pricing, availability, and other product information displayed on our website are accurate.

However, product colors and appearance may vary depending on your device, screen settings, lighting, photography, or other factors.

We reserve the right to:

• Modify product descriptions or specifications
• Update or discontinue products
• Change product availability
• Limit quantities available for purchase
• Correct errors or inaccuracies
• Refuse or cancel orders where necessary

Product availability shown on the website is not guaranteed until an order has been accepted and confirmed by us.

3. Orders and Order Acceptance

Placing an order on our website constitutes an offer to purchase the selected products.

After you place an order, you may receive an order confirmation by email. An order confirmation confirms that we have received your order request; it does not necessarily constitute final acceptance of the order.

We reserve the right to accept, reject, limit, or cancel an order for reasons including:

• Product availability
• Pricing or listing errors
• Suspected fraudulent activity
• Incorrect customer information
• Shipping limitations
• Payment authorization issues
• Violation of these Terms

If we cancel an order after payment has been received, any eligible amount paid for the canceled order will be refunded to the original payment method.

4. Pricing, Payments, and Billing

All prices displayed on our website are stated in United States Dollars (USD) unless otherwise indicated.

Prices and product availability may change without prior notice.

You agree to provide accurate billing, payment, shipping, and contact information when placing an order.

We use third-party payment providers and secure checkout services to process payments. We do not directly store complete payment card information on our website.

Your order may be declined, held, or canceled if the payment cannot be authorized or if payment information appears inaccurate or suspicious.

5. Shipping and Delivery

We currently ship orders within the United States.

Our estimated delivery timeframe is generally:

• Order handling: 1–2 business days
• Transit: 3–7 business days
• Estimated total delivery: 4–9 business days

We currently offer:

• Free shipping on orders of $99 or more
• $6.95 flat-rate shipping on orders under $99

Delivery estimates are not guarantees. Delays may occur because of carrier disruptions, weather, holidays, incorrect addresses, or circumstances outside our reasonable control.

Once an order has been transferred to the shipping carrier, the carrier's tracking information and delivery process may apply.

Customers are responsible for providing an accurate and complete shipping address.

6. Order Cancellation

Orders may be canceled within 1 hour of being placed by contacting our customer support team.

Once an order has been processed, fulfilled, or shipped, cancellation may no longer be possible.

If an order can no longer be canceled, you may be able to request a return in accordance with our Returns & Refund Policy.

7. Returns, Exchanges, and Refunds

Returns and exchanges are subject to the requirements described in our Returns & Refund Policy.

Unless otherwise stated:

• Eligible products may be returned within 30 days of delivery
• Products must generally be new and unused
• Used, damaged, altered, or otherwise ineligible products may not qualify
• No restocking fee is charged for eligible returns
• Customers are responsible for return shipping costs for non-defective returns
• We may provide a prepaid return label when an item is damaged, defective, incorrect, or shipped due to an error on our part

Approved refunds are generally issued to the original payment method.

After an eligible return has been received and approved, refunds will generally be processed within 7 days. Your bank or payment provider may require additional time to make the funds available.

Please review our Returns & Refund Policy for complete requirements.

8. Intellectual Property

All content appearing on our website, including but not limited to:

• Logos
• Brand names
• Product images
• Photographs
• Graphics
• Text
• Product descriptions
• Website design
• Page layouts
• Software
• Other original materials

is owned by or licensed to Gimel Inc. and/or Pura Vida Wellness Company, unless otherwise stated.

You may not reproduce, copy, distribute, modify, publish, sell, or commercially exploit our content without prior written permission.

9. Third-Party Services and Tools

Our website may use third-party services, applications, payment processors, shipping providers, analytics services, or other tools.

Third-party services may have their own terms and privacy policies. Your use of those services may be subject to the applicable third party's terms.

We are not responsible for the independent policies, availability, or performance of third-party services that we do not control.

10. Third-Party Links

Our website may contain links to third-party websites or services.

These links may be provided for convenience or informational purposes. We do not control third-party websites and are not responsible for their content, security, availability, privacy practices, or terms.

Your use of third-party websites is at your own discretion and subject to their applicable terms.

11. Shopify Platform

Our online store is hosted and supported through Shopify, which provides the e-commerce platform used to offer our products and services.

Shopify's own terms and policies may apply to certain aspects of your use of the platform and checkout experience.

Our relationship with Shopify does not change your agreement with Pura Vida Wellness Company under these Terms.

12. Privacy

Your use of our website is also subject to our Privacy Policy.

Our Privacy Policy explains how information may be collected, used, disclosed, and protected when you interact with our website and services.

By using our website, you acknowledge that you have reviewed our Privacy Policy.

13. Customer Feedback and Submissions

If you voluntarily submit reviews, comments, suggestions, feedback, photographs, testimonials, or other content to us, you represent that you have the right to provide that content.

By submitting content to us, you grant us permission to use, reproduce, display, publish, modify, and distribute that content for legitimate business and promotional purposes, subject to applicable law.

We reserve the right to remove content that is unlawful, misleading, abusive, offensive, fraudulent, or otherwise inappropriate.

14. Errors, Inaccuracies, and Omissions

Occasionally, our website may contain typographical errors, inaccuracies, or omissions relating to product descriptions, pricing, availability, promotions, shipping information, or other content.

We reserve the right to correct such errors and update information at any time without prior notice.

If an order has been placed based on a material error, we may contact you regarding the issue and may cancel the affected order where appropriate.

If payment has already been received for an order that is canceled due to such an error, any eligible amount paid will be refunded.

15. Prohibited Uses

You may not use our website or services to:

• Violate any applicable law or regulation
• Commit or facilitate fraud
• Submit false or misleading information
• Attempt to gain unauthorized access to our systems
• Interfere with website security or functionality
• Introduce malicious software or harmful code
• Scrape, copy, or reproduce website content without authorization
• Impersonate another person or business
• Abuse promotional offers or discounts
• Engage in activity that could harm our business, customers, website, or service providers

We reserve the right to restrict or terminate access where prohibited activity is identified.

16. Account Security

If you create an account with us, you are responsible for maintaining the confidentiality of your login credentials and for activity occurring through your account.

You agree to notify us promptly if you believe your account has been accessed without authorization.

We are not responsible for losses resulting from your failure to maintain the security of your account credentials, except where otherwise required by applicable law.

17. Disclaimer of Warranties

To the extent permitted by applicable law, our website and services are provided on an "as available" basis.

We do not guarantee that:

• The website will always be available or uninterrupted
• The website will be completely error-free
• All information will always be current or accurate
• The website will be free from technical issues or harmful components

Nothing in these Terms is intended to exclude or limit any consumer rights or protections that cannot legally be excluded under applicable law.

18. Limitation of Liability

To the maximum extent permitted by applicable law, Gimel Inc., Pura Vida Wellness Company, and their respective owners, employees, representatives, service providers, and affiliates will not be liable for indirect, incidental, special, consequential, or punitive damages arising from your use of our website or purchase of products.

Nothing in these Terms limits liability where such limitation is prohibited by applicable law.

19. Indemnification

To the extent permitted by applicable law, you agree to defend, indemnify, and hold harmless Gimel Inc., Pura Vida Wellness Company, and their respective representatives, employees, affiliates, and service providers from claims, liabilities, damages, losses, and expenses arising from:

• Your violation of these Terms
• Your misuse of our website
• Your violation of applicable law
• Your infringement of another party's rights
• Information or content you submit to us

20. Severability

If any provision of these Terms is found to be unlawful, invalid, or unenforceable, that provision will be enforced to the maximum extent permitted by law, and the remaining provisions will remain in full force and effect.

21. Waiver and Entire Agreement

Our failure to enforce any provision of these Terms does not constitute a waiver of our right to enforce that provision later.

These Terms, together with our applicable policies referenced herein, constitute the agreement between you and us regarding your use of our website and services, except where additional terms expressly apply.

22. Assignment

You may not transfer or assign your rights or obligations under these Terms without our prior written consent.

We may assign or transfer our rights and obligations in connection with a business transaction, restructuring, merger, acquisition, or similar event, subject to applicable law.

23. Governing Law

These Terms will be governed by and interpreted in accordance with the laws applicable to New York, without regard to conflict-of-law principles, except where applicable law requires otherwise.

Any dispute will be handled in accordance with applicable law and the jurisdiction of courts having lawful authority over the matter.

24. Changes to These Terms

We may update these Terms from time to time to reflect changes to our business, services, website, legal requirements, or policies.

The updated version will be posted on this page with a revised "Last Updated" date.

Your continued use of our website after an updated version becomes effective constitutes acceptance of the revised Terms, to the extent permitted by applicable law.

25. Contact Us

If you have questions about these Terms, your order, or our services, please contact us:

Pura Vida Wellness Company
Operated by Gimel Inc.

Business Address:
1820 E. 13th St. #3M
Brooklyn, NY 11229
United States

Email:
support@puravidawellnesscompany.com

Phone:
+1 (347) 258-8056

Business Hours:
Monday–Friday | 09:00 AM–05:00 PM (EST)

Need assistance?
Our customer support team is available during regular business hours. Please contact us using the information above and we will be happy to assist you.