{"product_id":"now-sports-beta-alanine-powder-500-grams","title":"NOW Sports Beta Alanine Powder 500 Grams","description":"\u003cp\u003e\u003cspan\u003eBeta-alanine is a non-essential amino acid that is used by muscle cells to synthesize carnosine.* Carnosine is a dipeptide (beta-alanine plus histidine) that functions as a buffer for the hydrogen ions (acid) produced during strenuous exercise, thus helping to maintain optimum muscular pH.* NOW Sports uses CarnoSyn®, a patented form of beta-alanine that has been clinically tested and shown to increase muscle carnosine content, allowing muscles to work harder and longer during intense exercise.* NOW® Sports Beta-Alanine is backed by scientific research demonstrating that CarnoSyn® supplementation results in delayed muscle fatigue and rapid recovery time, thereby helping you attain your strength and endurance training goals.*\u003c\/span\u003e\u003c\/p\u003e","brand":"Pura Vida Wellness Company","offers":[{"title":"Default Title","offer_id":67864046305471,"sku":null,"price":49.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/2531\/5007\/files\/1000_front_0faf99ce-8559-4d9d-8184-0a54c18d324c.png?v=1793803680","url":"https:\/\/www.puravidawellnesscompany.com\/products\/now-sports-beta-alanine-powder-500-grams","provider":"Pura Vida Wellness Company","version":"1.0","type":"link"}